Issues we Solve


For over 30 years, MBDi has worked with a multitude of business development individuals within the majority of the top organizations. Why? Because our team is trusted to solve the most complex business development challenges. Training should be seen as an organization change “utility” player. Being utilized early to force issues to the surface or towards the end of the process to drive and implement the changed process or culture. Our methodology has been successfully applied within almost all industries and is extremely effective in complex and challenging marketplaces where professionals are needed to truly understand the client’s real issues.


Some of the areas our clients utilize the MBDi training curriculum to address include:

  • Transitioning from a reactive dependent to a proactive business development culture
  • A detailed “how to” execute a BD process rather than just the common “when” and “what” to do
  • Assisting in the identification of BD talent to invest in
  • An easily understood process that assists with eliminate the “drinking your own bathwater or company kool-aid” issues.
  • The development of a robust and valid revenue pipeline, based on validated HUMINT and not assumptions and wishes
  • The need to establishing a common BD language, process, methodology and most importantly, thinking, across the entire organization
  • Reducing the time and financial resources invested in losing opportunities
  • Developing a process to ensure higher win rates of bids submitted through the utilization of gathered human intelligence
  • The need to eliminate investments in opportunities everyone thought they would win but turned out to be unqualified
  • The establishment of a proactive client engagement process utilized to gather intelligence and shape opportunities early in the buying cycle.
  • Develop an Opportunity Identification and Qualification (OI&Q)i Phase based on human intelligence to assist in qualifying or disqualifying opportunities early.

  • This list is just a start. If your particular issues are not listed, please contact us so that we can discuss how training might or might not be the best solution for you.